Which has extended the use of Company Email List podcasting among people and more and more users are consuming podcasts on a daily basis, therefore other networks Social networks are seeing the potential of podcasting on many levels and LinkedIn is obviously one of them and has announced its own podcast initiative. The LinkedIn Podcasts Network will initially include podcasting from LinkedIn's own news team, including Reid Hoffman, one of LinkedIn's co-founders. It should be said that at the moment this initiative is in a pilot project but it is accessible Company Email List anywhere in the world, the only thing is that only to the selected podcasts and I will leave you a link where you can request that they add your podcast, where they will evaluate if in this first phase your podcast should be included or not. How Linkedin Podcast Works What I do have to tell you is that the operation is still not very clear to me, because on the same page that I leave you you can see that featured podcasts already appear but curiously the podcasts Company Email List you to Apple podcasts, that is, when you click on it you do not go to the LinkedIn social network but you go to the Apple podcast part. Company Email ListI suppose they will have an agreement but I understand that the objective of all this will not be to derive traffic to Apple podcasts but to integrate the podcasting network within LinkedIn. In fact, it is the most interesting thing, in the end Company Email List we as users would like is to be able to listen to that podcast within LinkedIn, not having to go to other platforms such as Apple or Spotify. In the end, if you follow a person on LinkedIn, it is because you like the content they are publishing, whether it is through their newsletter, In summary and beyond the news, those of you who follow this blog have heard me say several times about the potential Company Email List great sales communication marketing tool that podcasts are for all businesses, of all sizes, if you are a If you are a large company.